Take a peek inside Glossier London
Yesterday, cult beauty brand Glossier opened the doors to their London pop up shop in Covent Garden, and the internet has since blown up with hundreds of photos of the ‘grammable space.
From branded floral wallpaper to floor-to-ceiling drapery at every turn, the pop up shop is like nothing the brand has ever done before.“It’s a Mary Poppins Willy Wonka British social club mashup,” Emily Weiss, Glossier CEO and founder, wrote on Instagram yesterday. “It’s London through Glossier-colored glasses, and a brilliant way to experience our products.”


And while we Aussies may not be able to get our own taste of the Glossier goodness down under, we can live vicariously through dreamy photos of the magic happening across the pond.
Source: @glossier
Source: @glossier
Source: @glossier
Have you tried Glossier?
65 Member Comments
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I love Glossier- so hard to ship to Australia though!
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I think I would spend up a storm in this place and maybe never leave.
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What a luxe looking store!
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Looks so swish in those photos!
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Like so many posters, I too hadn’t heard of this brand. The store is utterly gorgeous, would so love to browse in there. Has anyone used the products? What’s the pricing and quality like?
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I think it's an English store and I have never been to England - though my genes have been in England - well atleast half of them have; the other half have been in Holland though I've personally never been there either. ; )
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Really wish we could have Glossier shipped here. The generation g lipsticks really appeal to me.
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A great video.
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I hadn't heard about them before
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I’ve never tried Glossier nor am I likely too. Sounds a bit high end. But the shop fittings are gorgeous.
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I'm always a bit dubious about brands like Glossier, that are super hyped up, because I have very high expectations. They have been around for a few years now and the hype doesn't seem to die so maybe they're worth it. That store looks more like an art gallery experience than a retail one. What a way to shop for makeup.
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The brand seems to be popular but their products don't interest me.
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I've never tried this brand, but I've heard really great feedback about their products.
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Am I the only one who has not heard of this brand? Hm.
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Don't worry Belindarella we are in the same boat. ; ) Something new to discover!
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I feel cream eyeshadow more convenient and long lasting.
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Gah.....fabulous! I'm eager to get my hands on the Glossier cloud paint - so the next question is when are they opening up a story or shipping here?
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So Pretty!!
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I LOVE the decor in this pop up shop but it seems to drown out the products on show. Would have to see it in real life though.
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I thought the same thing!
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Wow. I haven't worn cream eyeshadow since I first tried makeup as a teenager. It seemed to melt away. Mind you I didn't know about the importance of prepping to keep it in place. Perhaps I should revisit.
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I have not tried this brand. The store does look so beautiful.
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Is Glossier make up or home décor?
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