3 things you didn't know about foundation

As adult women, we’ve spent a few solid years playing around with make-up. And chances are, foundation is the most essential part of your ‘dolling up’ routine. So you probably think you’ve got a good handle on it, right?
Well, it may surprise you to find out these fun facts about foundation. Once you know them, the way you buy foundation could be forever changed…
FOUNDATION FUN FACT #1: IT NEEDS TO CHANGE AS YOU AGE

Did you find your Holy Grail foundation in your twenties? Been using it ever since? Sadly, it might not actually be your HG in your thirties, forties and beyond. See, as you age, your skin changes, and it may need different things from a foundation (and the same goes for skin care). For example, you may have loved powder foundation in your youth, but it’s not the best choice a few years down the track because powder can settle into fine lines. Or you might find you need a foundation that gives you more of a ‘glow’ as you get older.
So instead of reaching for the same ol’ cover-up every day, assess where your skin’s at every few years and look for a foundation formulated to help counteract any issues and enhance your best features.
FOUNDATION FUN FACT #2: IT NEEDS TO CHANGE WITH THE SEASON

And here’s why: 1) different weather conditions affect your skin differently, and 2) your skin tone varies between summer and winter.
As a general rule of thumb, during summer, you should opt for a foundation shade that’s a touch darker (which you’ll only use once your skin is a bit sun-kissed, of course), and look for a formulation that helps to control sweat and shine. Rimmel London Lasting Finish Foundation is a great choice as it’s not only been formulated to blend easily into skin, but it's also sweat-, heat-, and transfer-proof for up to 25 hours.
A BB cream or tinted moisturiser is another good option for those who prefer lighter coverage during the warmer months (we’re fans of Rimmel London BB Cream Matte).
During winter, you’ll most likely need to use a foundation that’s a touch lighter than your summer shade, as hibernating indoors tends to take away that summer glow. Look for a foundation that offers nourishment and hydration to combat the cold and wind of winter and even better, contains light-reflecting particles to give your skin that radiance we all know and love (try Rimmel Wake Me Up Foundation). If you prefer the lighter coverage of a BB cream, find one that boasts the same features (like Rimmel London BB Radiance).
In autumn and spring (aka the ‘in between’ seasons), you can mix your summer and winter formulations as needed.
FOUNDATION FUN FACT #3: YOUR BASE CAN AFFECT YOUR ENTIRE LOOK

Here’s something you know: when your foundation shade is a little too dark or a little too light, it throws off your entire make-up look. But here’s something you may not know: if you’re using a foundation that leaves a dewy finish (or contains light-reflecting particles) when you’re after a smooth, matte, velvety finish, you won’t get the desired result. On the flipside, if you want radiant, luminous skin, it’s going to look anything but when you use a foundation that works to absorb oil and shine.
Think about the level of coverage, too. If you’d prefer a base that’s natural and quite sheer, skip foundation and opt for a BB cream instead. Or conversely, if you need more coverage, pick a foundation that offers more coverage.
The golden rule? Consider what you want from a foundation, then hit the beauty aisle!
For a natural, radiant glow: light-reflecting particles, nourishing formula
For a smooth, shine-free finish: oil-absorbing particles, mattifying formula
For light, sheer coverage: BB cream
For more coverage: foundation
What do you look for in a foundation? Did you know these foundation facts?
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131 Member Comments
So true. . My skin has changed with age!
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I've just found that I can't wear powder in the last couple of years! I did love my powder but I have found maybelliene age rewind foundation to be great for my now not so young skin.
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Really interesting!
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Light to medium coverage with dewy finish.
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Love the Rimmel wake me up. It’s my HG.
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I really need to try wake me up.
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I find it hard to find the perfect foundation this article helps
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Love seeing all the types of foundations, the shades and textures
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This all makes sense. My skin I see much drier in the winter
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You definitely need to choose the right type for the look you want and your skin type
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Yeah so I use the Rimmel Long Lasting in the summer but am now thinking I should change over to Wake me Up foundation for winter. Thanks Beauty Heaven!
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I like to have only a few foundations at a time or else they'll sit in my drawer and go bad
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Great tips although I'm happy with the one I've got & pretty much have this same one till I'm older enough then I'll see how my skin is then & whether I need to change or keep it.
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How true for all three facts. The makeup I use now is completely different to the makeup I wore when I was younger. I now find that less makeup that gives a healthy glow is a must, which is why I stick to BB creams and CC creams.
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Never knew the first two tips
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I have noticed number one for sure, the same foundations that I used in my teenage years just don't suit my skin anymore now that I am in my 20s, I am brand/product loyal so I kept buying the same old foundation, they weren't sitting the same because my skin isn't as oily as it was when I was a teen
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So many lovely textures to choose from
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So many new ones, it's nice to try a new one each time
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I don't know about it being a fun fact, but as I have gotten older I have had to change my foundation. It is frustrating. Have wasted a lot of money on this journey for the Holy Grail for "the moment".
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super informative, its aways tricky finding the right shade, type and brand that you're after and to suit skin tones in different seasons or even when wearing fake tan etc..
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Very interesting article. Love reading things like these. Beauty heaven has some really great informative articles.
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I've always found foundation colours a little hard to get exactly the perfect shade, as my skin having pigmentation is kind of halfway between a warm and cool shade. I've managed to find a Mac foundation that is just perfect when going out and for general everyday wear as I've gotten older I'm opting for a good BB cream with a concealer.
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Such a daunting thing looking for a foundation that's right for yourself.
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There are so many choices these days it can become overwhelming when it's time to choose the right one for your skin type.
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I use so little foundation the bottle just lasts for years
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